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Reviewer Instructions

Utilize the JMTP Manuscript Evaluation Form to provide your ratings.  Attach to it two separate documents, clearly labeled:

Comments to Author(s) –This should be a set of considerate and constructive evaluative comments for the
author(s). Your comments should:
  - Summarize your favorable or unfavorable reactions to the manuscript
  - Identify the major strengths of the research
  - Detail major limitations of the manuscript and indicate which of these you believe are uncorrectable
  - List other problem areas (more minor in nature) that should be addressed
  - Suggest how the author(s) can improve the quality and contribution of the manuscript

Comments to EditorThis should not simply be a duplicate cut/paste of the comments to authors!  Instead, here you should provide your brief, summarizing, candid appraisal and recommendation for the manuscript.  This communication will not be shared with the author(s).

Click on this link for the JMTP Manuscript Evaluation Form (MSWord).

 

 

 

 

 

 

 

 

 

 

 

  Greg W. Marshall, Editor editor@jmtp-online.org
The site is  maintained by Tony Cooper, Web Manager
Disclaimer
Copyright © 2011 Journal of Marketing Theory and Practice

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